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Addressing Complexity in the Product Development Lifecycle

Addressing complexity in product development is mandatory, as the market demands smarter and more complex products. Smarter products are better because they can help us drive greater levels of innovation, greater levels of capabilities for products; but there are also some other capabilities, and opportunities, and benefits that not everybody necessarily sees. Jim shares some of these opportunities in this segment. In addition, Jim moves from the opportunity to some tangible ways organizations can fight this complexity and drive software and systems innovation.

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