MKS Differentiators
Until MKS entered the market place with MKS Integrity, the software development was characterized by many disparate tools, loosely coupled together, in an attempt to provide a solution for the challenges of application lifecycle management. Software 'tool' vendors embarked upon a strategy of acquiring additional point tools and attempting to string them all together, to provide a “suite” that addressed the software development lifecycle. This strategy was successful to the extent that these tool providers were “the only game in town” and the focus of the end users was not necessarily in line with the needs of the enterprise.
In summary, before the advent of MKS Integrity;
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The market tended to look at development tools with an emphasis on domain capability, not asset traceability;
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The key feature set for an individual engineer was the highest priority, as opposed to the needs of the project, or portfolio of projects (let alone the enterprise); and
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The industry created 'such and such' management categories based on the functional disciplines within application development… this aligned with the “acquire lots of tools” approach, and domain-focused tool selling seemed far easier than enterprise platform deployment.
The “integrated suites of software tools” approach has consistently failed to deliver value to enterprise customers. While certain users, on small projects, had a way to get by on the day-to-day tasks surrounding the production of software, there simply was not the right value put on collaboration across departments in order to be efficient and effective in completing the task. In summary, the “integrated suites approach” was really no improvement on the failure of individual desktop tools to deliver value.
Then along came “Application Lifecycle Management” products, which began to approach the software development world a little differently, with increased focus on ensuring that traceability across the departments, and change manage capabilities being shared across different artifact types was essential. This was the first incarnation of solutions managing change across the lifecycle, and these companies answered the question that Forrester Research posed in 2008.
When a company chooses MKS as its partner for managing software engineering challenges, that partnership offers:
- The only truly coherent and unified software engineering platform on the market
- A platform built from the ground up from a company that has never acquired a 'point product' and attempted to string it together with others
- A solutions team with a reputation for successful enterprise deployments
- Experience with hundreds of companies faced with similar challenges
- A platform that can manage the change, configuration and collaboration of any software-related asset
- A partner that is exclusively focused on helping our customers manage software engineering
- A company that only employs individuals with rich backgrounds in software development and engineering disciplines
- A development organization that has, integral to its strategy, a mission to integrate with all 'killer apps' used by its customer base
- A partner that holds above all else, customer satisfaction as the measure of success

